Thursday, April 10, 2014

Some Updated Strategies For On-Page SEO

By Rahmah Sajid


When building websites designed to rank well on the search engines, you must comply with certain aspects of SEO strategies to weigh the odds in your favor. It's unfortunate that many people do not understand the basic rules in regard to what the search engines expect when it comes to ranking your website, and your webpages, high in the listings.



Put your keyword in your permalinks: Set your links to post name. Make sure that your keywords are in the first three to five words of your URL. The easiest way to do it is by putting your keyword at the beginning of your post's title. Put your keyword in the title: A study done by Moz.com showed that web pages that have keywords at the beginning of the title tag rank better than web pages that don't.

As a basic on-page SEO strategy rule, you should be aware that over-optimization may bring you a severe penalty which is very hard to get rid of. This is why you need to keep your keyword density low and use a lot of words, phrases and specialty terms that are related to your main keyword.

All of your articles on dieting should be in that category only, and not other categories which may consist of exercise routines or supplements. By doing this, it shows the search engines that your content is being organized appropriately, and they will reward you by ranking your website for each of the search terms you are targeting.

Briefly, the on-page SEO of 2014 is focused on improving the user experience and interaction with your brand. Structured data markup will be a great help in this process, as it will enable users and search engines to know what your text is about without having to interpret it word by word.




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