If you ask anyone what search engine optimization is, you might be greeted with a different answer each time. What may be a common thread, though, is the absence of anything that's related to technical aspects. Long Island SEO efforts are technical, and it's important for marketers and business owners to recognize this so that they can maximize said efforts for the future. When it comes to technical SEO, here is what you should know.
One of the most important components of technical Long Island SEO is page speed. Simply put, how long does it take for someone to move from one page on your site to another? Generally, if it takes longer than a few seconds for a page to load, there is a strong likelihood that the visitor will click away, potentially to never come back. This is just one of the many areas of SEO that companies like fishbat can hone in on and perfect.
To follow up, a site should be optimized for mobile devices like it would be for computers. After all, most people use their phones and tablets to go online, so it's fair to assume that sites would accommodate for this. Unfortunately, when a site is poorly optimized for mobile, it will prove to be a technical foul of sorts. The user experience will be negatively affected, but the fact that search engine rankings will take a hit will make the importance of mobile-friendliness more evident.
Duplicate content is another area to set your focus on. While it's been said that almost everything has been done already, this doesn't mean that less effort should be put into content creation. As a matter of fact, by making your website content more unique, your site stands a lesser chance of being penalized. Instead of outright plagiarizing the content you see online, put in the research so that you can provide your site with better material.
If you want to talk about the most important technical aspects of SEO, links should be noted. One of the reasons for this is that if they're broken, users will be lead to error pages. Not only does this hurt rankings, as covered earlier, but the user will have to wait in order to arrive at their destination. To make the user experience better, development will have to be done to correct these links, thereby reducing or outright eliminating the number of redirects.
One of the most important components of technical Long Island SEO is page speed. Simply put, how long does it take for someone to move from one page on your site to another? Generally, if it takes longer than a few seconds for a page to load, there is a strong likelihood that the visitor will click away, potentially to never come back. This is just one of the many areas of SEO that companies like fishbat can hone in on and perfect.
To follow up, a site should be optimized for mobile devices like it would be for computers. After all, most people use their phones and tablets to go online, so it's fair to assume that sites would accommodate for this. Unfortunately, when a site is poorly optimized for mobile, it will prove to be a technical foul of sorts. The user experience will be negatively affected, but the fact that search engine rankings will take a hit will make the importance of mobile-friendliness more evident.
Duplicate content is another area to set your focus on. While it's been said that almost everything has been done already, this doesn't mean that less effort should be put into content creation. As a matter of fact, by making your website content more unique, your site stands a lesser chance of being penalized. Instead of outright plagiarizing the content you see online, put in the research so that you can provide your site with better material.
If you want to talk about the most important technical aspects of SEO, links should be noted. One of the reasons for this is that if they're broken, users will be lead to error pages. Not only does this hurt rankings, as covered earlier, but the user will have to wait in order to arrive at their destination. To make the user experience better, development will have to be done to correct these links, thereby reducing or outright eliminating the number of redirects.
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Kindly contact fishbat if you'd care to hire a Long Island SEO company.. Free reprint available from: Looking At Long Island SEO In The Technical Sense.
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