Friday, April 19, 2019

Questions About Tiktok Answered By Long Island Advertising Experts

By Paula Hess


One of the media programs that have become quite popular as of late is TikTok. Whether you've only heard about it, seen it online, or actively used it yourself, there's no denying the momentum that this platform has seen. In fact, you may be looking to utilize it to bolster your Long Island advertising efforts. To get the most out of TikTok, though, here are some of the questions that are worth being asked.

"What, exactly, is TikTok?" For those that don't know - and companies like fishbat can provide additional insight - TikTok is a mobile app that's designed for sharing short videos. Unlike Snapchat, for example, TikTok seems to be more focused on music. In fact, videos where users lip-sync to popular tunes are common. However, as it becomes a bigger platform, it may become something of a vehicle for business endeavors.

"What else does TikTok offer aside from lip-syncing?" While it's common for lip syncs to be shared through TikTok, to say that this is the only type of content to be found would be nothing short of a lie. In fact, it has attracted those with athletic talents as well. Parkour, deadlifts, and bursts of speed on racetracks are just a few examples of the athletics that can be seen on TikTok. In other words, there is more variety than you might think.

"What is known about TikTok from a demographic standpoint?" There are numerous details associated with TikTok's general demographic. It largely focuses on users in their early to mid-20s. It's also female-dominated, with approximately 66 percent of its user base being comprised of women. Additionally, it's used on a global level, though China and the United States are the leading nations in this regard. Keep these details in mind if you're planning on leveraging TikTok for business purposes.

For those that have been out of the loop on TikTok, these details should provide you with an understanding of what it's all about. There's no denying the uniqueness of this app, especially when compared to other video streaming channels. In fact, as TikTok continues to grow, it's safe to assume that businesses opportunities associated with this platform will expand as well. It's a simple matter of the momentum that TikTok can maintain over time.




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