Depending on how long you've been online, chances are that you've clicked on a link that wasn't fully functional. When this happened, you were probably lead to an error page. While this isn't exactly an uncommon occurrence, it can pose a threat to those that specialize in New York web design. If you're curious to know why this is the case, here are some of the dangers that inactive links may yield.
New York web design agencies can tell you that inactive or broken links take away from the overall user experience. Let's say that someone clicks on a link, only to be led to an entirely different section than expected. Not only does this create inconsistency, but it can ensure that the user will not come back again. This is just one of many concerns that, fortunately, companies like Avatar New York can help prevent.
Another way that broken links can hurt is with a loss in traffic. Even though one user being turned away seems like no big deal, multiple people having the same poor user experience adds up. What this means is that your traffic will continue to decrease until you start to see little to no movement on your site. If you want to keep your users around for the long term, you'd be wise to fix any links that lead to error pages.
Perhaps the most important reason to fix your links is due to SEO. For those that don't know - and your local fishbat Internet marketing company will say the same - broken links are noted by Google and other search engines. If there's even a single dead link on your website, its ability to rank for certain terms will decrease. This can be remedied, however, provided these errors are corrected in a timely fashion.
These are just a few ways that broken links can hurt New York web design, regardless of how experienced developers pride themselves on being. Links that don't work as they should can pose myriad problems, even outside of the ones covered earlier. However, you can avoid these potential mishaps by continually testing your site. By doing so, you'll have a better understanding of which links are functional and, just as importantly, the ones that call for fixing.
New York web design agencies can tell you that inactive or broken links take away from the overall user experience. Let's say that someone clicks on a link, only to be led to an entirely different section than expected. Not only does this create inconsistency, but it can ensure that the user will not come back again. This is just one of many concerns that, fortunately, companies like Avatar New York can help prevent.
Another way that broken links can hurt is with a loss in traffic. Even though one user being turned away seems like no big deal, multiple people having the same poor user experience adds up. What this means is that your traffic will continue to decrease until you start to see little to no movement on your site. If you want to keep your users around for the long term, you'd be wise to fix any links that lead to error pages.
Perhaps the most important reason to fix your links is due to SEO. For those that don't know - and your local fishbat Internet marketing company will say the same - broken links are noted by Google and other search engines. If there's even a single dead link on your website, its ability to rank for certain terms will decrease. This can be remedied, however, provided these errors are corrected in a timely fashion.
These are just a few ways that broken links can hurt New York web design, regardless of how experienced developers pride themselves on being. Links that don't work as they should can pose myriad problems, even outside of the ones covered earlier. However, you can avoid these potential mishaps by continually testing your site. By doing so, you'll have a better understanding of which links are functional and, just as importantly, the ones that call for fixing.
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If you would care to employ a web design company, please visit Avatar New York.. Free reprint available from: New York Web Design: The Dangers Of Inactive Links.
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