Sunday, June 29, 2014

Internet Marketing Firms & The Idea Of Personality

By Robert Sutter


Are you able to figure out a person's individual attitude from the way that they act online alone? It's almost impossible to do so, since there is very little access to elements like tone and sarcasm. Even still, the idea of gauging someone's personality through social media is an interesting idea and it is one that Five Labs has recently tackled. For those who are curious about this particular endeavor, I am sure that many Internet marketing firms will be able to tell you more about it.

Business Insider posted an article in regards to a tool that will be able to function with Facebook. Basically, the tool is able to collect the Facebook posts that a user has made before bringing them together in order to measure personalities. Of course, there are specific components to think about when it comes to this process, since the program in question cannot act alone. However, it seems like Five Labs has brought more than a few ideas together in order to make this program operate.

The report detailed that a method based on a University of Pennsylvania study was utilized in order to make this program come to fruition. Personality traits, based on the aforementioned program, are measured by the traits seen in psychology today. What this means is that a collection of extroversion, openness, neuroticism, conscientiousness, and agreeableness could, in theory, gauge an individual's personality. How accurate is this, though, and can it be built upon?

It's difficult to say whether or not this program is as accurate as it claims, given the fact that it is still very recent. However, as firms as fishbat may attest to, what this means is that the program in question has all of the potential in the world to be made even better. It's likely that there are certain aspects, tied to the program, that can stand to be tightened. If this is the case, Five Labs may have a strong tool on its hands in the future and it may be one that Internet marketing firms across the board will support.

From what I have seen, Five Labs has a strong idea and it is easily one of the most creative in the social media sense. There is a tremendous amount of potential for it to be made better, especially with the rapidly expanding nature associated with the Internet in general. Is it possible that other tools, along the lines of what Five Labs has showcased, can be put to use? More extraordinary things have happened and I have no reason to believe that this can't occur as well.




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