Friday, November 23, 2018

How To Blog On Tumblr For Long Island Advertising Success

By Paula Hess


If you're looking to blog on Tumblr, understand that there will be plenty of work involved on your end. Despite the massive audience that this platform has to offer, your content must be geared toward them in a way that's unique from Facebook, Twitter and other such social media networks. If you're willing to give Tumblr a try, as a blogging platform, you may be surprised by the positive Long Island advertising impact it can have. Here is what you should know about the endeavor in question.

One of the ways to blog on Tumblr is by incorporating images in addition to text. In fact, it can be argued that the former is more important given that the vast majority of popular posts on the website are image-heavy. What this means is that you cannot simply write and publish like you would on any other blogging platform. Visuals matter, so make sure that you choose the ones that best complement the work you have to offer.

Another thing to know about blogging on Tumblr is that hot topics perform better than others. While this can be said about virtually any social media platform, in addition to digital media, Tumblr content comes and goes at such a rapid pace that it's vital to stay on top of things. If there's a story that people are talking about, cover it. The sooner that you do so, the better your content will be able to perform.

Outside of blog writing, engagement with one's audience is vital to blogging on Tumblr. Let's say that your blog reaches the point where your content receives likes and reblogs on a daily basis. In this scenario, it would make sense to stay engaged with your followers. This will allow you to reach out to them and let them know that you appreciate their support. The more that you engage with them, the stronger your blog's reputation will become.

Finally, make sure that your blog stands out from the pack. While this may seem like a challenge, Tumblr offers a number of themes that you can use, whether your blog is focused on images, long-form editorials, or what have you. Furthermore, you can implement your own theme by way of HTML. Presentation goes a long way, meaning that if your blog fails to stand out, your content will follow suit.




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