If you're starting a nonprofit, there are many areas that you must cover beforehand. Everything from the hiring process to the development of a website must be taken into account. When it comes to the former, a web design company will be able to provide you with the help that you need. For those that would like to know what goes into crafting the perfect site for a nonprofit organization, the following advice is worth heeding.
One of the ways that web design companies assist nonprofits is by helping them establish a brand. What is it that a nonprofit wants to be known for, from a visual standpoint? To expand on this, when someone sees the color red with white text against it, most people would immediately think of Coca-Cola. Branding matters and reputable agencies like Lounge Lizard can help to establish this.
Another way for a nonprofit site to be built is to keep things as simple as possible. If someone clicks onto your site to learn about the cause that you're championing, such information must be easily accessible. This can be done in a number of ways, depending on the layout. If it's a scrolling site, the mission statement can be what visitors first see. From there, they can scroll down and slowly learn about the cause in question. If such information is difficult to find, the site won't perform as well.
You should also make sure that your site is mobile-friendly. Search engines place more emphasis on sites that translate well to several devices, meaning that the same experience should be had across the board. Furthermore, many people use their phones to go online to learn about a litany of topics, nonprofits included. This is all the more reason why web design should be carried out with a mobile focus in place.
Finally, if a nonprofit site is going to be as effective as possible, it must include a call to action. For those that don't know, CTAs are designed to further encourage those that may not have been fully onboard otherwise. When someone knows where to go, or who to call, they will be more likely to get involved and help the cause. If a CTA isn't present, it becomes needlessly difficult for someone to know what to do.
One of the ways that web design companies assist nonprofits is by helping them establish a brand. What is it that a nonprofit wants to be known for, from a visual standpoint? To expand on this, when someone sees the color red with white text against it, most people would immediately think of Coca-Cola. Branding matters and reputable agencies like Lounge Lizard can help to establish this.
Another way for a nonprofit site to be built is to keep things as simple as possible. If someone clicks onto your site to learn about the cause that you're championing, such information must be easily accessible. This can be done in a number of ways, depending on the layout. If it's a scrolling site, the mission statement can be what visitors first see. From there, they can scroll down and slowly learn about the cause in question. If such information is difficult to find, the site won't perform as well.
You should also make sure that your site is mobile-friendly. Search engines place more emphasis on sites that translate well to several devices, meaning that the same experience should be had across the board. Furthermore, many people use their phones to go online to learn about a litany of topics, nonprofits included. This is all the more reason why web design should be carried out with a mobile focus in place.
Finally, if a nonprofit site is going to be as effective as possible, it must include a call to action. For those that don't know, CTAs are designed to further encourage those that may not have been fully onboard otherwise. When someone knows where to go, or who to call, they will be more likely to get involved and help the cause. If a CTA isn't present, it becomes needlessly difficult for someone to know what to do.
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For additional information regarding what web design companies provide, please contact Lounge Lizard.. This article, Can A Nonprofit Benefit From A Website Design Company? is available for free reprint.
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