Friday, December 18, 2015

Hoaxes On Social Media: 3 Ways Online Marketing Companies Can Help

By Arthur Williams


Anyone who has frequented social media can tell you all about hoax stories. For those who do not know, these are fake news articles, designed for the purpose of gaining reactions from people. The element of truth is lacking, though, which is partially why they stir so much outrage amongst people. However, online marketing companies across the board can attest to the fact that these types of stories do not have to be immediately taken at face value.

If you'd like to know how to stop falling for these stories, if you have done so in the past, care is the name of the game. Online marketing companies have experience with these particular articles; as a result, they can offer some of the best insight you can take advantage of. While hoaxes are easy enough to fall for, this doesn't necessarily mean that they have to be. With the help of the most reputable of firms, fishbat included, here are a couple of tips to consider.

Before anything else, understand that anything posted on social media should be treated with healthy skepticism. This is nothing short of important, especially when you consider that these publications get passed around relatively quickly. With this in mind, do not always believe that's shown on your wall. As a matter of fact, being skeptic might actually help you keep these stories away from your attention, in favor of more reputable publications.

Also, if you feel like there's not much to these stories, make it a point to investigate. Keep in mind that the most legitimate stories are those that tend to be publicized by different companies, meaning that you're safe to assume that they are true. What happens, then, if a particular article isn't being covered? This might be the biggest red flag to be imagined, meaning that it's in your best interest to cover this with as much detail as possible.

Let's say that you see a friend share a story, and you know it to be a hoax. If this is the case, you should bring the truth to their attention. However, you should do so by contacting them privately, letting them know details they might be interested to find. By simply calling out users on social media, you run the risk of publicly embarrassing them. For this reason, by discussing matters with them in private, you reduce the chances of these stories being passed around in your social circle.




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