Sunday, September 21, 2014

Facebook Allows Users And Advertisers To See Video Views

By Kamil Hamad


Facebook is getting it right. We already know that the owner of Facebook is a billionaire and that the company is doing good but one of the biggest fears has been how sustainable is the Facebook model. Facebook doesn't really have a product to promote to all of it's 200 million users so many analyst had no idea how Facebook could ever be a great investment or even how it would last in the world of the internet where companies constantly come and go. What these analysts didn't understand the true power of Facebook.



Facebook has announced that their videos are getting more than 1 billion views a day. Now, people can see where those views are coming from thanks to view counts on the videos. Every time someone plays a video, the number will rise. This will be very valuable to advertisers, who need to know how many people their video ads are reaching.

Recently, Facebook changed their format so that users are able to watch the videos on their timeline feed without having to open a new tab or window. As the user scrolls down, if they stop when a video is reached, it will usually start playing immediately. If not, the person simply need click on it in order to begin.

Now Facebook is using video ads to add another way to reach people. As Facebook continues to evolve how they display ads, more advertisers will come to Facebook to take advantage of their huge user base.

It's clear that Facebook is dominating the online advertising world. From their targeted ads to smart moves like this one, it's easy to see why so many businesses choose to advertise them. Facebook is a site that can deliver results, and that's something everyone loves.

Facebook is getting it right. Everyone knows that Facebook has made billions of dollars and that the company is stable. But one of the biggest fears has been how sustainable is the Facebook model. Facebook has 200 million users, but it isn't promoting any type of product to them. So, many analysts had no idea how Facebook could ever be a great investment. They did not see how it would have any lasting power, considering that so many internet companies usually end up failing. What these analysts didn't understand was the true power of Facebook.




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